It is the year 2029.. Los Angeles is a ruined post-apocalyptic wasteland – a scene of annihilation and devastation, where machines rule the world, led by a computer network called Skynet…


Flash back to present day and semester is wrapping up at a little place called UNSW. We were asked to imagine where we will be and what the world will be like in 5 or 10 years time.

In 10 years time it will be 2024. Marty and Dr Brown have come and gone. Seth Sentry died in a tragic hoverboard incident a few years back. Someone finally shot Tony Abbott. You know, the usual.

In all seriousness though, the role of media in the future concerns me a little. The steady decline of human civilisation at the hand of media and pop culture idols is troubling enough, without the added fact that we’re heading head-on towards the devastating effects of global warming (and doing nothing about it – cheers Tony) and apparently a society that doesn’t even pay attention when someone invades someone else (sorry Crimea).

I’m going to try my best not to turn this into a political rant. Bare with me.

On a personal level, I’m going to use media to help combat this depressing outlook. Though media is often misused or abused, people forget the power that it holds. With modern media you can reach huge audiences very quickly, unifying or segregating communities. The majority of protests happening today in Australia are publicised and circulated using the internet and social media. Never before in history have humans had such easy access to a platform that demands their voices be heard. It’s incredibly frustrating that most people don’t even realise how much power they hold in their hand or on their lap.

I refuse to be silent and I refuse to sit back and watch the world burn. Media is my (and your) most important tool in stopping that from happening.